A university student, who feels that we often take food for granted, wants his peers to be more aware of those who are less fortunate.
Twenty-three-year-old Philip Caulfield from Belfast is encouraging young people to be less wasteful and appreciate what they have.
‘Unfortunately, like many people, I’m guilty of wasting food or just throwing away what I don’t need,’ he says.
‘It makes me feel bad, but it’s not something many people think about. It’s time we addressed the issue.
‘Whether it’s donating to a local food bank or just being more resourceful when it comes to planning our meals, we have to change our ways.’
With Fixers, he and his team have produced a poster campaign, which uses the slogan ‘Feed People Not Your Bin!’
Click below to view the poster.
Philip, who is studying Business Management at Queen’s University, says: ‘It’s about encouraging people to be more mindful when it comes to food.
‘There are individuals in the world who don’t have much and we should keep that in the back of our minds.’
The group plans to take the campaign into local schools and colleges in bid to educate students about the issue.
‘It’s important to engage youngsters so they grow up into responsible adults and understand the value of food,' adds Philip.
‘Hopefully, my campaign will make society a better place to live.’
To find other resources on this topic, and watch Fixers films, click on the image below.